Saratchandra Fashion

Project:

Saratchandra Fashion

Client:

Srathchandra Textiles Pvt Ltd

Scope of Services:

Architectural & Interior Design

Location:

“No. 133, Main Street, Embilipitiya”

Floor Area:

18500 Sqft

Year:

2024

The exterior of this building features a sleek, industrial look with a combination of exposed brick, steel, and large glass panels. The entrance is highlighted by a bold, oversized steel frame and a modern, minimalist sign displaying the company’s logo in brushed metal.

The interior continues the industrial theme with polished timber floors, open ceilings with exposed ductwork, and metal accents throughout. The design emphasizes raw materials, showcasing the company’s flooring products in a natural, authentic setting.

Neutral tones such as grey, black, and white form the colour palette, with accents of warm wood and metal. The colours aim to create a modern, professional atmosphere while allowing the flooring products to stand out.

A mix of smooth concrete, rough brick, and sleek metal creates a dynamic contrast, adding depth and interest to the space. The various flooring options are displayed in large, tactile panels, inviting customers to touch and feel the textures.

The branding of this store is highlighted through elegant signage with a classic font and gold accents. Branded display cases and personalized shopping bags reinforce the store’s identity.

The visual merchandising is achieved through thoughtfully curated displays that showcase different styles and trends. Seasonal decorations and interactive elements, like digital lookbooks, enhance the shopping experience.

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